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UNDERSTAND YOUR CUSTOMER NEEDS

CAPTURE MANAGER

ALIGN YOUR PROPOSITION WITH YOUR CUSTOMER’S NEEDS

A relevant and compelling value proposition has to start with an accurate assessment of the customer’s hot buttons.  Over time, hot buttons change according to market conditions.

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Capture Manager assesses the customer's needs, goals and competition, to help create that compelling value proposition.  It collects, collates and structures vital data that gives you a holistic view of your customer’s needs, automatically identifying key features that align with their needs, perceptions and ambitions.  

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So, you develop a win strategy that closes more deals, retains more business and maximises lifetime customer value. 

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PRODUCT FEATURES

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CAPTURE MANAGER

  • Customer hot button criteria and prioritisation
     

  • Customer journey mapping that illustrates their buying patterns
     

  • Customer profiling and categorisation
     

  • Brand and operational perception audit
     

  • Competitor assessor  
     

  • Dashboard for macro or micro-analysis
     

  • Automatic selection of your most relevant content

PRODUCT BENEFITS

  • Captures vital data that allows you to continually
    evaluate your sales and marketing strategy
     

  • Demonstrates your understanding of, and empathy with,
    the customer’s needs
     

  • Ensures your proposition is always aligned to your
    customers' needs
     

  • Improves your win rate and reduces your cost of sale
     

  • Reduces sales admin time and improves productivity
     

  • Increases sales value and customer satisfaction:
    no regrets after the sale!
     

  • Improves customer retention and customer lifetime value   

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Find out how we can help you improve your customer engagement, reduce your cost of sale and increase your win rate.  Enquire now for a free demo and consultation.

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